Blockchain analytics platform Nansen is rolling out a loyalty program to reward person engagement throughout its platform.
On Tuesday, June 17, Nansen formally launched Nansen Factors, a loyalty initiative designed to reward energetic customers primarily based on their engagement. Individuals will earn factors by onboarding actions, subscriptions, staking, and referrals.
With the launch of Season 1, customers can start accumulating factors that can be redeemable by Nansen and choose companions, together with Bybit, Delphi Digital, Velo, and KAST.
Perks accessible by this system embrace reductions on Nansen companies, permissionless rewards, early entry to new options, unique companion rewards, and precedence entry into the Nansen Alpha neighborhood.
Nansen goals to reward real participation
Nansen CEO Alex Svanevik mentioned the loyalty program will unfold throughout a number of seasons, with every season bringing new rewards. The initiative is concentrated on significant person exercise relatively than superficial engagement.
“We consider the very best loyalty applications reward real participation, not fast clicks. Nansen Factors is constructed round that precept—every season brings new rewards and perks for customers who subscribe, stake, and refer others into the Nansen ecosystem. We’re not chasing short-term hype. As a substitute, we’re centered on constructing a program that evolves throughout a number of seasons, alongside the people who find themselves actually invested in what we’re creating,” Alex Svanevik, Nansen.
Among the many companions is crypto alternate Bybit. Co-founder and CEO Ben Zhou mentioned the collaboration is a part of Bybit’s technique to attraction to skilled merchants by providing extra than simply rewards.
“Bybit is dedicated to elevating the expertise of our most subtle merchants. We’re thrilled to companion with Nansen to ship not simply rewards—however actual, professional-grade benefits that matter,” Ben Zhou, Bybit.
